Strategy as a working tool, not a document
A revenue target for five years from now tells managers where the company wants to be, but not what to stop doing on Monday, and that gap is where most strategic plans quietly die.
A revenue target for five years from now tells managers where the company wants to be, but not what to stop doing on Monday, and that gap is where most strategic plans quietly die.
Rope courses, escape rooms and cookery classes can make colleagues like each other more, but they leave conflicting targets, unclear responsibilities and broken hand-offs exactly where they were.
A business can report rising sales and a healthy net profit while earning less on its capital than investors could get elsewhere, which is the gap value-based management is designed to expose.
Most consulting engagements that disappoint go wrong before any adviser arrives, in a vague brief, an open-ended scope or the absence of anyone inside the company who owns the result.